We are a few odd characters who obsess of good, reliable fundamentals. That boring stuff that works no matter the media, or the technology.
David ‘Lord’ Rosa
I am a marketer who grew up in the projects of NYC with a big dream of owning a hotel-casino in Vegas.
That dream is not off the cards just yet. As I’m on a path to change the world one business at a time.
Yet, for now I am a direct response marketing student.
Back in 2009 a friend of mine took me under his wing as a web design intern. One day he slammed a huge book on my desk and told me “get us more customers.”
The large textbook book was “SEO for Dummies”
Ever since then, I’ve been on the long path to marketing and advertising. There was a point when I figured out “hey you can create stuff online and sell it?”
A lightbulb lit and I was off to the races.
A few years down the line I discovered Dan Kennedy and Jay Abraham and everything changed.
Small business marketing was the goal. Helping Entrepreneurs and small shops use attraction marketing to bring in customers.
Then use leverage to keep those customers for a long time after.
And, after 10 years in the trenches, learning from the school of hard knocks…
… I’ve come to realize that marketing is not that hard if you understand a few core principles.
These principles we learn in school at a young age, but don’t realize how powerful they are until we are much older.
They have been responsible for hundreds of thousands in client revenue & sales.
Yet, for me, I’m just learning my trade.
What are these principles?
Well, you must hop on the email list to figure them out.